Data for Every Decision™
Going Beyond Traditional Mystery Shopping to Understand Customer Experience
Mystery shoppers have a unique, hands-on experience that requires them to take a look at very specific aspects of their on-location visit. A well-established mystery shopping program allows businesses to assess a wide variety of scenarios that would otherwise go unnoticed.
In this piece we cover:
- How to optimize CX through mystery shopping
- Traditional (in house) vs. crowdsourced mystery shopping
- Four steps to implementing successful mystery shopping programs
- Crowdsourced mystery shopping in action (use-cases)
Why Premise?
Premise is a two-way global marketplace for high-quality data.
Premise offers an alternative to traditional data collection methods such as time-intensive polls/surveys, or costly direct observation capture in the field. Applying proven recruitment strategies, Premise can quickly stand up a relevant Contributor base, leverage our existing public network of thousands of respondents, or partner with clients to create a private respondent network to collect targeted insights.
Be more efficient, agile, and effective with real-time, crowdsourced data.
